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Every week, I curate the viral videos overperforming across 40+ European radio stations. Join for free!
Jarvis Cocker, frontman of Pulp, is about to lull listeners to sleep with a special episode of The Sleeping Forecast, a wordplay on the BBC’s iconic Shipping Forecast. The programme will air on BBC Radio 6 Music on 26 October and is already available on BBC Sounds.

Earlier this year, for the 100th anniversary of the first-ever Shipping Forecast broadcast on the BBC (4 July 1925), Cocker recorded a tribute episode presented at the Crossed Wires Podcast Festival in Sheffield. He’s now returning with a brand-new version, this time not for sailors… but for sleepers.
@bbcsounds “Might be one of the best moments of my life.” To celebrate the 100th anniversary of the Shipping Forecast on the BBC, Jarvis Cocker has recorded a special shipping forecast to be broadcast for an audience at the Crossed Wires Podcast Festival in Sheffield. Today (Friday) marks 100 years since the first broadcast of the Shipping Forecast on the BBC on 4 July 1925. The Crossed Wires festival will welcome ‘ships’ fans to a special 100th anniversary programme with Radio 4 announcers Lisa Costello and Viji Alles, hosted by Chris Mason. Shipping Forecast | Listen on BBC Sounds
♬ original sound – BBC Sounds
Each week, The Sleeping Forecast blends a selection of calming, sleep-friendly tracks. In this episode, Jarvis Cocker curated the entire playlist himself: from Brian Eno to Arvo Pärt, Éliane Radigue, Kate Bush, plus readings from the legendary BBC Radio 4 maritime bulletin. Cocker explains:
“I’ve often used the Shipping Forecast to help me drift off at night. This time, I’m offering my own musical selection for The Sleeping Forecast — pieces that I hope will take you to another dimension. The dimension of sleep. This show is meant to be a portal into a peaceful night. Sweet dreams.”
The Sleeping Forecast has been running since 2020. Inviting a well-known artist for a special episode is a clever way to shine new light on the series and refresh its visibility. To announce the event, BBC Radio 6 Music reused last year’s stop-motion style teaser with its retro British aesthetic — and added new footage of Jarvis Cocker describing his love for the Shipping Forecast, followed by the familiar BBC announcer asking whether we all need “a good night’s sleep.” A smart approach for promoting an audio programme when there’s little visual material to work with.
While France’s national broadcaster France Inter stopped airing its marine weather bulletin on 25 December 2016 (ahead of shutting down longwave), the Shipping Forecast is still broadcast daily on BBC Radio 4. It is believed to draw hundreds of thousands of listeners each day. For many, this forecast, with its evocative region names (Viking, Humber, Dogger…), has become a ritual, even a “national lullaby.” On YouTube, you’ll even find 5-hour compilations of the Shipping Forecast designed specifically to help people fall asleep.
The BBC has officially opened its annual development funds for independent production companies across the UK. Three schemes are available this year, with a total investment pot of £1.25 million. Three opportunities for independent producers Companies can apply to one of the following programmes: Each scheme includes a strategic investment, a dedicated mentor from within…
In a world where brands are fighting for attention, some European radio stations have understood how to transform their programmes or events into engaging and viral digital content. Here is a selection of concrete cases where the on-air channel becomes a starting point for social network activations, with or without their presenters. 1. Heart, British…
As they do every Christmas, radio stations are adapting their schedules to reflect the season: gastronomy, gift ideas, music, special guests, etc. This year, for example, french radio RTL offered daily 30-minute programmes to Mika and Louane. For its part, France Inter has chosen to entrust a daily Music & Co segment to Clara Luciani,…
The release of LUX, Rosalía’s new album, has sparked a wave of high-performing content across major media brands. Three outlets stand out in particular LOS40, France Inter, BBC and NRJ each with a different strategy, but all with strong impact. LOS40 : the Spanish powerhouse LOS40 clearly dominates Rosalía-related coverage thanks to an event-driven and…
In the latest Social Radio newsletter , which analyses the best-performing content from 32 European radio stations, RTL and France Inter broke records for the most views with content that’s very simple to create: clipping their interviews. I explain why you absolutely must do this to maximise the visibility of your station and show off…
Your station’s social media presence shapes how people see, find, and remember you.But if you want it to truly serve your on-air brand, stop treating it like a reflex.Think of it instead as an editorial extension — a space that amplifies what makes your station unique. Here are 15 simple, practical ways to turn your…