netflix

Social Media Plateforms

This is how Netflix plans to steal your scrolling time from TikTok
Bybenoit 21/01/202621/01/2026

Faced with TikTok, Instagram and YouTube, the streaming giant is redesigning its mobile application with vertical videos and video podcasts to encourage daily engagement. At its quarterly results presentation on Tuesday, the company announced a major overhaul of its mobile application, which will borrow heavily from the codes of social networks to appeal to users…

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Radio Stations | Digital-only media | TV channels

Stranger Things: how did the cast invade YouTube to promote season 5?
Bybenoit 04/12/202504/12/2025

Season 5 of Stranger Things is back after a very long break of over 3 years. Netflix knows this. We’ve all got older (like the cast), our habits have changed, our uses have changed and some of the plot has been forgotten. So the platform orchestrated one of the biggest promotional tours ever for a…

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Radio Stations

Global launches WSQK “The Squawk”, Stranger Things pop-up radio
Bybenoit 25/11/202525/11/2025

The Global Group has just launched a wonderful project: WSQK The Squawk, a short-lived radio station inspired by Stranger Things, is now available on London DAB, Global Player and connected speakers. The station will remain online until 1 January, in line with the release of the three parts of the final season of the show….

Read More Global launches WSQK “The Squawk”, Stranger Things pop-up radio

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